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感性工学

gǎn xìng gōng xué kansei engineering (product design that aims to engender specific subjective responses in the consumer) (orthographic borrowing from Japanese 感性工学 "kansei kougaku")
gǎn to feel / to move / to touch / to affect / feeling / emotion / (suffix) sense of ~
gǎn xìng perception / perceptual / sensibility / sensitive / emotional / sentimental
  xìng nature / character / property / quality / attribute / sexuality / sex / gender / suffix forming adjective from verb / suffix forming noun from adjective, corresponding to -ness or -ity / essence / CL:
   gōng work / worker / skill / profession / trade / craft / labor
   gōng xué engineering / industrial science
    xué to learn / to study / to imitate / science / -ology
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By MDBG 2025