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招揽

zhāo lǎn to attract (customers); to drum up (trade)
zhāo to recruit / to provoke / to beckon / to incur / to infect / contagious / a move (chess) / a maneuver / device / trick / to confess
  lǎn to monopolize; to seize / to take into one's arms; to embrace / to fasten (with a rope etc) / to take on (responsibility etc); to canvass
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